Fashion with an Attitude
Project: Vousty Magazine
Role: Graphic Design
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Vousty is a fashion activist magazine with a mission of highlighting systemic issues affecting society today, utilizing fashion as a platform for social integrity. Through featured articles and interviews with sustainable action groups and influencers to drive meaningful change, Vousty aims to promote awareness of critical issues such as fair wages, sustainable materials, zero waste, carbon footprint, fashion as a radical voice for justice, and complete transparency in the industry.
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The magazine's bold perspective demanded an equally daring visual approach through dramatic typographic choices, strategic use of negative space, a provocative cover image, and dynamic page layouts that command attention.
MAGAZINE PUBLICATION
LOGO/IDENTITY
NAMING AND TAGLINE
PRINT
Project: Vousty Magazine
Role: Graphic Design
-
Vousty is a fashion activist magazine with a mission of highlighting systemic issues affecting society today, utilizing fashion as a platform for social integrity. Through featured articles and interviews with sustainable action groups and influencers to drive meaningful change, Vousty aims to promote awareness of critical issues such as fair wages, sustainable materials, zero waste, carbon footprint, fashion as a radical voice for justice, and complete transparency in the industry.
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The magazine's bold perspective demanded an equally daring visual approach through dramatic typographic choices, strategic use of negative space, a provocative cover image, and dynamic page layouts that command attention.
MAGAZINE PUBLICATION, LOGO/IDENTITY, NAMING AND TAGLINE, PRINT
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The magazine's innovative layout juxtaposes sharp-angled text columns with bold negative space, creating a sophisticated interplay of content. This deliberate design decision leads the reader's eye intuitively through the pages. The result is a magazine that transcends traditional design, delivering an experience that reflects the premium quality of its content.
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Vousty’s name embodies the essence of fashion activism, blending the concepts of boldness and strength with a foundation of respect. It embodies the brand’s mission to make a powerful yet considerate impact on the fashion world.
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The Vousty logo distills the brand’s values into a timeless mark that weaves together fashion and advocacy. At the core is the letter “S,” formed by two interlocking arcs, symbolizing interconnectedness and the brand’s fusion of style with social responsibility. The clean, minimalist lines underscore Vousty’s dedication to meaningful connections and advancing positive change in the fashion industry.
